Print & Collateral

Print collateral is how your brand shows up in the physical world. A business card that someone keeps. A brochure that reads like a document rather than a promotional piece. Packaging that stands out on a shelf without trying too hard. These are the physical touchpoints that either reinforce your brand or undermine it.

Most design studios treat print collateral as the end of a brand project: a mechanical task of putting the new logo on a business card template. We treat it as a design problem in its own right. The format, the paper, the finish, the typesetting, and the organisation of information all contribute to the impression the piece makes.

Print production knowledge

We have deep working knowledge of commercial print production. The colour shifts between screen and print. The considerations for embossing and foiling. The difference between C1S and C2S stock. Bleed tolerances and safe zones. We prepare files that print correctly the first time and brief vendors clearly enough that there are no surprises when the job comes back.

Vendor relationships

We work with trusted print vendors in the Gulf Coast region and nationally. For clients working with their own vendors, we provide complete press-ready files with detailed print notes. For clients who need vendor recommendations, we can introduce partners we have used successfully on comparable jobs.